Ebooks Vs. Paper Books: The Pros and Cons

The eBook

eBooks offer the following obvious advantages (assuming you have an ebook reader):

They’re easily readable. The 2012 version gives you (as a reader) a different perspective, and a handy guide to when you should be buying an ebook reader.. The article below is still very valid. Specifically, some types of content paper books are better for are:

Textbooks (or any books which are generally large-format).Picture / Photo books.

Another factor to bear in mind is that paper books don’t need power to function. Paper Books: The Pros and Cons – 2012. Carrying more than 2-3 around can become a chore.You need a light source to read them – another thing that you’ll probably carry around.If you make notes in them, those notes are there to stay (Yes, even pencil. There are a few on the market, such as Amazon’s Kindle, Jinke’s Hanlin reader series, Sony’s eReader series, and a few others. You can carry multiple books on one device.They’re much more environmentally friendly. Recycling only goes so far.Note-taking is much more powerful, and the notes you write can be found and referenced quickly and easily. Your average laptop has 4-6 hours of battery life. The text is the important thing, not the medium. Portability. Reading Sumerian legends on clay tablets can feel more “authentic”, but doesn’t necessarily enhance your understanding of the subject matter – just your experience.

PLEASE NOTE: The 2012 addendum to this article you’ve all been asking for: Ebooks vs. Most readers offer zoom functions, letter resizing, and so forth.They’re easily portable. You don’t have to kill a few trees for each book, and let’s not even talk about the ink. They can be read anywhere with sufficient light, and are perfect travelling companions for exactly this reason.

What Makes a Book?

In essence, the two formats are very similar. These are mentioned because they incorporate a technology called e-ink, which resembles paper very closely, and eliminates most eye-strain issues.

Some types of books especially suited for a reader are:

Novels or non-fiction books without many pictures.Web-sites with html links and cross references. Long periods spent in front of a computer are healthy for nobody.Power. If you spill <insert beverage of choice> on them, chances are that’s the end of your reader. If it’s a computer, you’ve got the normal computer problems which detract from your reading pleasure:

Eye strain and RSI. Both allow you to do the most important thing – read a book. And they don’t have to be permanent.Lighting conditions essentially become meaningless.

The disadvantages of ebooks generally stem from the hardware you’re reading them on. Will you go for the Amazon one, and buy books (only) there? Or the Sony?The pricing model hasn’t been worked out yet, causing some major discrepancies.

Depending on the type of material you’d like to read / look at, however, one does have advantages over the other.

The obvious cons are:

Paper books are bulky and heavy. Many readers incorporate display lighting allowing you to read whenever and wherever you like.

eBooks are useless without a reader. You can always see the imprints, even if you erase every last shred of graphite).

The “Classic” Paper Book.

Paper books offer multiple advantages:

They’re easily obtainable (Bookstores are everywhere).They’re easily portable.They don’t normally cause significant eye-strain.They’re cheap.

Okay, that much was obvious. Why lug a laptop around if you can simply carry a book?

The cons of the reader devices are a little more subtle:

You still have battery life to worry about.Nasty software bugs in the reader can cause it to freeze up.They’re not very robust. Not to mention scratches, dropping them, and so on.

In general, ebooks suffer from other cons as well:

They’re not readily available, and format wars are making the decision to buy a reader very difficult

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Marketing & Advertising :: Market Failure in Sports (Page 1 of 2)

The construction of sporting facilities and programs can involve a large sum of money outlaid over an extensive period of time with benefits accruing far into the future. This less than perfect information could lead to a level of private investment that is either too high, or too low, from a social perspective, therefore information failure can be a rationale for government to ensure perfect information on both costs and benefits is delivered to private investors, in the right time.

Case study The major sporting organization in Australia undertakes the significant economic activity in their own rights. Improved productivity associated with the physical and psychological individual benefits. Other examples of public goods and/or positive externalities include: local loyalty, fan loyalty and civil pride. When government invests in sports and sporting facilities and events; there are various benefits: sports is healthy to the citizens, all levels of the industry have found out that exercise (for those participating in games) is vital to keeping fit, maintaining morale and increasing productivity. Consider a case study of Australia.

Relationship between market failure and externalities of sports teams and sport events There is a relationship between market failure and externalities generated by the activities of professional sports teams and the conduct of the sport events as highlighted below:

Information failure Sports investments are also characterized by less than perfect information on both the costs and benefits involved. Sports contribute to economic benefit through direct and indirect employment in sports and sporting facilities, income from sports such as taxation by government, gate tickets collections during matches and from sale of recreation goods and services. 2. Externalities (spillovers) of costs Sports and sporting events is a public good and it can exhibit a unpredictable characteristics, firms may be uncomfortable financing special events, such as car racing, because they are unable to capture all of the benefits of funding the event, individual firms may fail to finance the events and still capture the benefit of business that the event generates, hence lack of financing can lead to market failure. For example, cricket Australia collected total revenue of eighty-seven million in 2003, the Australian rugby union had net revenues of more than sixty million dollars, and the Australian football league reported a net operating surplus of around fifteen million dollars for the same period.

Leisure time is necessary, sports offer experiences that contribute to relaxation. Private investors may as well have a high discount rate than the community as a whole; this may mean that sporting programs that can make a potential positive contribution to the society will not be undertaken without some form of government intervention to prevent failures of such programs.. Nevertheless, sporting events can also cause negative externalities, such as lack of social cohesion.

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1. Sources of government revenue Professional sports teams and sporting events are currently major sources of government revenue to the economy of any country hence market failure in sports can be a big blow to the economy of that particular country. Sports also generate benefits by attracting tourists (Pty, 1997).

Divergences in discount rates. The planning horizon that is implicit in the evaluation of these proposals can have a big impact on the perceived attractiveness of these projects. Satisfaction of living in a big league town and being able to view coverage of the events in the media causes direct demands for games that are experienced by sports teams to understate the total value of sports to the local consumer (Siegfied&Zimbalist, 2000)